Creating online ads has grown in complexity with the importance of mobile advertising, and with the increasingly large amount of money moving into the online advertising market. The costs for individual ads has increased as ad space and ad placement has grown in importance. What does all of this mean for small to medium to … Read More
Inexpensive Alternative To Adwords
Online advertising options have grown in cost and complexity over the last decade, with the largest player in the market being Adwords. It’s no secret that costs within the Adwords system have grown dramatically as competition within the online advertising market has increased. There was a time when great keywords and keyword phrases could be … Read More
Biker Niche Marketing
There are all types of motorcycles and all types of motorcycle riders, and along with that diversity comes a large number of ‘Biker’ specific websites. Whether these sites are focused on a specific brand of motorcycle, or on motorcycle products/accessories, or they are biker forums, they all have one thing in common, they draw the … Read More
Online Dating Niche Marketing
Online dating has exploded over the last decade, and is now one of the primary methods used by busy people to meet others. Countless numbers of relationships, marriages and children have resulted due to people meeting one another online. While it was once (long ago) considered a bit odd to have an online dating profile, … Read More
Niche Market Advertising
What is the difference between ‘Niche Market Advertising’ and ‘Advertising’, and why are more and more companies turning to Niche Market Advertising? The answer is simple, ‘Advertising’ is a broad description of any and all activities designed to market or promote products and services. ‘Niche Market Advertising’ is a highly targeted approach to advertising, where … Read More
Zombie Niche Marketing
While it is fairly certain that Zombies do not buy products and services, there seems to be a large number of Zombie lovers online. From the infamous depiction of Zombies in George Romero’s ‘Night of the Living Dead’, to the current obsessions with ‘Walkers’ on The Walking Dead, it seems clear that there is an … Read More
Lesbian Niche Marketing
As society has changed, the LGBTQ community has grown into a significant market for a large number of Advertisers. Within the LGBTQ community is the Lesbian community, and it has grown in acceptance as prominent individuals like Ellen have acknowledged their sexual orientation. Rather than hide in the closet, more and more women are being … Read More
Trucker Niche Marketing
What’s the best way to market to Truckers and others in the Trucking Industry? Aside from running ads in Trucking Magazines and hoping the ads are seen, advertising is done within Truck Stops. The problem with each of these approaches is that they are very limited in how many people might buy a particular magazine, … Read More
Goth Niche Marketing
One of the beautiful aspects to the internet is the variety of niche groups that it has brought together across vast distances. For example, in the past someone who identified as Goth might only have been able to meet a few other fellow Goths in their local area. Aside from subscribing to Gothic magazines, reading … Read More
Jewish Niche Marketing
Niche Ad Network’s Jewish Channel Ad Zone For Publishers of Jewish Websites Publishers of websites focused on the Jewish community, or of websites focused on the Jewish religion, benefit when the advertising on their sites is for Jewish products and services. The benefit comes from the fact that their website members and visitors see ads … Read More